MUBI
A global streaming service, production company, and film distributor dedicated to independent, arthouse, and world cinema.
WORK
01 Creative Strategy
02 Brand Partnerships
03 Film Editing, Clip Creation, Subtitles
04 Social Media Strategy (Facebook, Instagram, X)
05 Email Marketing
06 Product Operations
07 Analytical Reports
08 EVENT PLANNING
ROLE
Film Editing & Marketing Intern
SELECTED CAMPAIGN
To promote the platform release of MUBI’s 2026 film My Father’s Shadow, I pitched a successful partnership with Guzangs, identifying a strong demographic overlap between the publication’s audience around African fashion, design, and diasporic identity and the film’s themes of memory, fatherhood, Lagos, and Nigerian self-representation.
The partnership included an editorial feature, an Instagram carousel, a dedicated newsletter send that included a free trial to MUBI, and a 30-day homepage video placement. Together, the campaign highlighted the film’s craft, personal history, 16mm Lagos production, and journey from Cannes to global recognition, while driving audiences to its April streaming release on MUBI.
SELECTED CAMPAIGN
To promote MUBI’s student discount campaign, I pitched a large-scale partnership with Delta Kappa Alpha, the national professional cinematic arts society, positioning MUBI as a platform expanding access to independent and international cinema for film students.
The partnership brought together students from the University of Southern California, Cornell University, San Francisco State University, and Pennsylvania State University for an exclusive free screening experience, supported by complimentary 60-day MUBI memberships, limited-edition MUBI tote bags, and postcards to drive student engagement and trial sign-ups.
